From livesome
In this edition of Ask the Photo Business Coach, Beate Chelette shares 3 keys to marketing success for photographers who may be struggling to figure out what to charge customers. She talks about developing a clear value proposition (what are you giving the client that justifies the rates you are asking for?), putting your clients’ needs first (what you are going to do for them), and — most importantly — never giving up on yourself (work hard to find and retain the right clients).
source blackstar