The Canon PowerShot SX740 HS is an entry-level compact travel zoom digital camera.
It is basically an upgrade of the SX730 HS, featuring the same 40x optical zoom (24-960mm equivalent), 20.3MP resolution on a 1/2.3″ sensor, built-in Wi-Fi and Bluetooth, a 3.0-inch 922k-dot resolution selfie-friendly LCD that rotates up 180 degrees to face forward.
It improves on the SX730 HS by offering 4K video, Bluetooth (replaces NFC) and a faster 7.4fps (Servo AF) / 10fps (One-Shot AF) Continuous Shooting.
The Canon PowerShot SX740 HS will be available in late August in black or silver for US $399.99.
The following video presents Get to Know the New PowerShot SX740 HS:
“See how the combination of the superb 40x Optical Zoom and 4K video capabilities, as well as a variety of inspiring features, can help you get the perfect image, near or far.“
PRESS RELEASE
Long Zoom In A Small Package: Canon Introduces PowerShot SX740 HS Digital Camera
Latest Addition to PowerShot Family Provides a Multitude of Features for Entry-Level Photographers
Canon PowerShot SX740 HS
MELVILLE, N.Y., July 31, 2018 – Whether your family is always on the go, you are an up-and-coming vlogger or you enjoy posting photos to social media, a compact digital camera capable of producing high quality images is a necessity. Today, Canon U.S.A., Inc., a leader in digital imaging solutions, introduced the new PowerShot SX740 HS digital camera boasting a 40x Optical Zoom Lens (equivalent to 24-960mm), a 20.3 Megapixel* CMOS imaging sensor and 4K video capabilities, which is a first in the PowerShot series.
“We remain committed to incorporating the latest technologies and innovations into Canon products that help meet the needs of our customers,” said Kazuto Ogawa, president and COO, Canon U.S.A., Inc. “As we continue to grow the popular PowerShot SX-series, we are excited to offer more imaging solutions that encourage visual storytelling.”
Featuring a DIGIC 8 Image Processor, dual-sensing image stabilization, automatic image transfer, feature assistant and a 3.0-inch LCD screen that rotates 180 degrees, the PowerShot SX740 HS helps make transitioning away from smartphone photography fun and easy. With high-speed continuous shooting up to 7.4fps, an ergonomic design and built-in Wi-Fi®** and Bluetooth®*** technology, you can easily capture life’s greatest moments with the PowerShot SX740 HS.
Availability and Pricing
The PowerShot SX740 HS will be available for purchase in late August for $399.99****. To purchase this product or for more information about Canon U.S.A products, visit https://shop.usa.canon.com/.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2017† and is one of Fortune Magazine’s World’s Most Admired Companies in 2018. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.
† Based on weekly patent counts issued by United States Patent and Trademark Office.
* Image processing may cause a decrease in the number of pixels.
** Compatible with iOS® versions 8.4/9.3/10.2, Android™ smartphone and tablet versions 4.1/4.2/4.3/4.4/5.0/5.1/6.0/7.0/7.1. Data charges may apply with the download of the free Canon Camera Connect app. This app helps enable you to upload images to social media services. Please note that image files may contain personally identifiable information that may implicate privacy laws. Canon disclaims and has no responsibility for your use of such images. Canon does not obtain, collect or use such images or any information included in such images through this app.
*** Compatible with select smartphone and tablet devices (Android™ version 5.0 or later and the following iOS® devices: iPhone 4s or later, iPad 3rd gen. or later, iPod Touch 5th gen. or later) equipped with Bluetooth® version 4.0 or later and the Camera Connect App Ver. 2.0.30. This application is not guaranteed to operate on all listed devices, even if minimum requirements are met.
**** Availability, prices and specifications subject to change without notice. Actual prices are set by individual dealers and may vary.
Read our Canon PowerShot SX740 HS QuickFact Sheet.
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