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FUJIFILM GFX50S II Adds 5-Axis In-Body Image Stabilization, 200MP Pixel Shift Multi-Shot Function, Nostalgic Neg. and ETERNA BLEACH BYPASS Film Simulations, and Improved Face/Eye AF

Fujifilm takes the 51.4MP sensor from the GFX 50S medium-format mirrorless camera and drops it into the GFX100S body, and renames the resulting camera the GFX50S II. As such, the GFX50S II gains IBIS (In-Body Image Stabilization) — which the GFX 50S did not have — with up to 6.5 stops of image stabilization and, with IBIS, it is now also able to implement Pixel Shift Multi-Shot Function to generate a 200MP image. There are now two more Film Simulatiions: Nostalgic Neg. and ETERNA BLEACH BYPASS, for a total of 19 Film Simulations. The more powerful “X-Processor 4” image processing engine in the body improves the speed of the Face/Eye AF (which is still only contrast-detect).

A new compact and lightweight FUJINON GF35-70mmF4.5-5.6 WR zoom lens (equivalent to 28mm-55mm in the 35mm film format) will also be available as a kit lens for the GFX50S II.

The following video presents FUJIFILM GFX50S II Promotional Video/ FUJIFILM:
GFX50S II “More than Full Frame” Photography is a practice of pursuing perfection, a continual balance between searching for quality and having total control that allows for the perfect image to exist between the moments that are seen and unseen. Hold space for those moments with GFX50S II and explore a new world of creative possibilities.”

PRESS RELEASE

Fujifilm Announces New FUJIFILM GFX50S II Mirrorless Digital Camera

Mississauga, ON, September 2, 2021 – FUJIFILM North America Corporation is
pleased to announce the introduction of “FUJIFILM GFX50S II” (GFX50S II), the latest addition to the GFX System of mirrorless digital cameras equipped with a large format sensor*1.

FUJIFILM GFX 50S II

GFX50S II is equipped with a 51.4MP large format sensor with incredible image-resolving power, capturing every detail in sharpness across the frame. Light is recorded to the pixel which is 1.7 times that of a full-frame sensor*2 to achieve a wide dynamic range and a high signal-to-noise ratio. The resulting image reproduces deep tonality and texture from shadows to highlights, and delivers image clarity with minimal noise even when taken in low light. One of the strengths of the large format sensor is its ability to produce a very shallow depth of field, which, when complemented by the edge-to-edge sharpness of Fujifilm’s GF lenses, accentuate the main subject against a blurred background for added three-dimensional definition.

“GFX50S II offers the perfect mix of accessibility and flexibility,” said Victor Ha, senior director of marketing and product development for FUJIFILM North America Corporation, Electronic Imaging Division. “With professional features that include 19 Film Simulation modes, advanced autofocusing, and a vast range of exposure controls, GFX50S II provides limitless opportunities for creativity.”

FUJIFILM GFX 50S II

Product features:

Superior image quality delivered with the use of a unique 51.4MP large format sensor

Variety of Film Simulations

Compact 5-axis In-Body Stabilization delivering up to 6.5-stops of Vibration Reduction

Fast and high-precision autofocus (AF) from the high-speed processing engine and latest algorithm

Innovative compact and lightweight body for advanced mobility

Easy operability for a smooth shooting experience

“Pixel Shift Multi-Shot” function to capture and generate 200MP images free of false color

GFX50S II is expected to be available in late October, 2021, at a manufacturer’s suggested retail price of $3,999 USD ($5,000 CDN). A GFX50S II camera/lens kit featuring the GF35-70mmF4.5-5.6 WR lens is expected to be available as well at a manufacturer’s suggested retail price of $4,499 USD ($5,625 CDN). For more information, visit https://fujifilm-x.com/en-us/products/cameras/gfx50s-ii/.

*1 An image sensor that measures 55mm diagonally (43.8 mm x 32.9 mm) and is approx. 1.7 times bigger than a 35 mm full-frame sensor
*2 When compared to a 50 megapixel full-frame camera
*3 When mounted with the FUJINON Lens GF63mmF2.8 R WR

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of five operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; one-time-use cameras; and the popular INSTAX® line of instant cameras and accessories. The Electronic Imaging Division markets consumer digital cameras, lenses, and content creation solutions, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars and other optical imaging solutions. The Industrial and Corporate New Business Development Division delivers new products derived from Fujifilm technologies. FUJIFILM Canada Inc. sells and markets a range of FUJIFILM products and services in Canada.

For more information, please visit https://www.fujifilm.com/us/en/about/region, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings cutting edge solutions to a broad range of global industries by leveraging its depth of knowledge and fundamental technologies developed in its relentless pursuit of innovation. Its proprietary core technologies contribute to the various fields including healthcare, highly functional materials, document solutions and imaging products. These products and services are based on its extensive portfolio of chemical, mechanical, optical, electronic and imaging technologies. For the year ended March 31, 2021, the company had global revenues of $21 billion, at an exchange rate of 106 yen to the dollar. Fujifilm is committed to responsible environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com


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