Fujifilm Launches the Medium-Term Management Plan “VISION 2016” with a Commitment to “Value from Innovation”

This video presents Corporate Video (Long version) / FUJIFILM.

Fujifilm’s medium-term management plan “VISION 2016” includes the following business plans:

• Optical Device and Electronic Imaging
  Expand sales of such business-use products as broadcasting/cine, security, in-vehicle cameras utilizing optical design and image processing technologies.
  Focus on high-end digital cameras “X Series” and expand sales of highly profitable interchangeable lenses.
• Photo Imaging
  Maintain profitability of color paper by increasing market share and cost reductions, expanding sales of such value-added printing business as photobook, and capturing printing demand from smartphones.
  Further expand sales of instant camera “instax”.
• Graphic Systems
  Expand digital printing business through collaboration with Heidelberger Druckmaschinen AG (Heidelberg) and other measures while maintaining market share in CTP plates.
• Recording Media
  Expand sales of high storage capacity tapes containing barium ferrite (BaFe) particles, further accelerate data archive service toward long-term data storage needs in “big data” era.

NEWS RELEASE

Fujifilm launches the Medium-Term Management Plan “VISION 2016”

November 11, 2014

Fujifilm Holdings Corporation (President and CEO Shigehiro Nakajima) has drawn up the medium-term management plan “VISION 2016” covering FY2015/3 to FY2017/3.

After celebrating the 80th anniversary in January this year, the Fujifilm Group adopted a new corporate slogan, “Value from Innovation”, reflecting the company’s commitment to continuously creating innovative technologies, products and services that empower the potential and expand the horizons of tomorrow’s businesses and lifestyles. Under this slogan, the latest medium-term management plan “VISION 2016” identifies resolving various social tasks as the company’s opportunities for business growth. The plan sets out the company’s resolve to creating new values with its advanced proprietary technologies to build a business portfolio that secures stable medium-term growth, so as to evolve into a company that delivers social contributions with sustainable growth.

More specifically, Fujifilm will selectively concentrate management resources into healthcare, highly functional materials and documents business, which are most promising out of the company’s 6 business fields (healthcare, highly functional materials, documents business, graphic systems, optical devices and digital imaging), to deliver products of high quality and cost performance in line with market needs for greater market expansion.

With these initiatives, Fujifilm plans to achieve 2.63 trillion yen in revenue and set a record operating income of 220 billion yen in FY2017/3, the final fiscal year of the plan. The company also envisages to offer dividends and buyback of shares to redistribute over 200 billion yen to its shareholders over the three-year period from FY2015/3 to FY2017/3, thereby raising return on equity (RoE) from 4.2% (FY2014/3) to 7%.

1. Goal of this plan

To build a business portfolio that secures stable medium-term growth, so as to evolve into a company that delivers social contributions with sustainable growth

2. Priority policy of the medium-term management plan “VISION 2016”

(1) Promotion of growth strategies for core businesses

Selectively concentrate management resources into healthcare, highly functional materials and documents business, which are most promising out of the company’s 6 priority business fields, to ensure solid business growth.

① Realization of substantial growth in the healthcare field

Target revenue for FY2016: 440 billion yen

• Medical systems
  Achieve the annual growth of 10% in the high growth fields of medical IT, endoscope and ultrasound systems.
  Reduce costs for X-ray films as well as X-ray diagnostic imaging systems while increasing their sales in emerging markets.
  Achieve 10% in operating income ratio.
• Pharmaceutical
  Use the biopharmaceutical CMO (Contract Manufacturing Organization) business to drive sales.
  Accelerate the development of new drugs.
• Life science
  Tap into proprietary technologies to enhance the line-up of differentiated functional products to increase sales.

② Further business expansion in the highly functional materials field

Target revenue for FY2017/3: 236 billion yen

• Flat-panel display materials
  Expanding the sales of new peripheral products as well as existing products such as polarizer protective film.
• Industrial products
  Increase revenues and profits with the new products including Exclear, solar cell backsheets, gas separation membranes and ion exchange membranes.
• Electronic materials
  Expand the range of products, e.g. new peripheral materials, to complement existing products including photoresists and CMP slurry to achieve the annual growth of 10% or more.

③ Further growth and improvement of profitability in the document solutions business

Target revenue for FY2017/3: 1.24 trillion yen

• Reinforce service business and solution deployment in Japan and other advanced nations to accelerate growth.
• In emerging markets such as China, reinforce the development of cost-competitive products that match market needs to expand product sales volume and establish a dominant market position for greater profitability.
• Launch the full-scale operation of the manufacturing company in Vietnam to strengthen and maintain cost-reduction initiatives.

④ Plans of the other business

• Optical Device and Electronic Imaging
  Expand sales of such business-use products as broadcasting/cine, security, in-vehicle cameras utilizing optical design and image processing technologies
  Focus on high-end digital cameras “X Series” and expand sales of highly profitable interchangeable lenses
• Photo Imaging
  Maintain profitability of color paper by increasing market share and cost reductions, expanding sales of such value-added printing business as photobook, and capturing printing demand from smartphones
  Further expand sales of instant camera “instax”.
• Graphic Systems
  Expand digital printing business through collaboration with Heidelberger Druckmaschinen AG (Heidelberg) and other measures while maintaining market share in CTP plates
• Recording Media
  Expand sales of high storage capacity tapes containing barium ferrite (BaFe) particles, further accelerate data archive service toward long-term data storage needs in “big data” era

(2) Improvement of profitability in all businesses

Increase profitability by improving productivity and efficiency for all business activities while maintaining business scale and superiority.

3. Performance target

Target revenue of 2.63 trillion yen and an operating income of 220 billion yen (highest record) in FY2017/3.

4. Policy on return to shareholders

Strategic M&A: Invest 400~500 billion yen over the three year period.
Offer dividends and buyback of shares to redistribute over 200 billion yen to shareholders over the three year period from FY2015/3 to FY2017/3.

With these measures, achieve a return on equity (RoE) to 7% in FY2017/3.

This video presents Fujifilm Value from Innovation Brand Video.