Photoxels

Pentax Reverts to a Brand Name

Imaging Resource is reporting that Ricoh Imaging, the parent owner of Pentax, has started the delisting of Pentax as a company name. The brand name itself is being retained for the present on products.

What is surprising is the retiring of the Pentax Internet domains in Japan, the US and Canada, so that a search for www.pentax.com will now redirect you to www.ricoh-imaging.co.jp/english/index.html.

We love Pentax cameras here but are immensely saddened as to what has been happening to them these last few years. It’s our hope that the change is not just superficial but a certain seriousness can be applied to the product development, branding and marketing of new Pentax cameras. Isn’t it high time for a Digital Spotmatic to see the light (and please, in only one color model: black/silver)?

The Ricoh logo tag line says: “imagine. change.” and we wish both for future Pentax cameras.

 

Support Photoxels

There are various ways to support Photoxels. Whenever you click on an ad or make any purchase from an Amazon, B&H, Adorama or other link, it does not cost you a cent more, but I earn a small commission or referral fee.

  • As an Amazon Associate I earn from qualifying purchases.
  • Visits and/or purchases you make through a qualified link (e.g. B&H, Adorama, Google ads, or any other ads on this site) may eventually earn us a commission fee from the advertisers.
  • Thank you for your support!

Advertisements: Google

Camera Buyer’s Guide

Advertisements: B&H

Advertisements: Adorama

Advertisements: Amazon

Advertisements: Skylum

Categories

Archives

Sponsored Links: Accessories