Fujifilm x Kastor & Pollux Releases Instax Share SP-2 Printer With 2-Day Photo Sharing Event

The following video presents Fuji Guys – Fujifilm Instax SHARE Smartphone Printer SP-2 – First Look: “The Fuji Guys give you a first look preview of the Fujifilm Instax Share Smartphone Printer SP-2.
Select your best shots from your smartphone and get instax prints by transferring the shots from the app to SP-2 via Wi-Fi connection. You can also print images from your Instagram and Facebook accounts.“

The Fujifilm Instax Share Printer SP-2 is a smartphone printer which can print high-quality credit-card sized instant photos from smartphones. Though most smartphone photos are shared on social media sites, users who want to obtain prints can now do so effortlessly and wirelessly in as little as 10 seconds.

Users can use the Custom Filter, Collage Template and Split Template features available in the free “instax SHARE” app to adjust brightness, contrast and saturation, to combine two to four images into one instax photo, and split one image into two instax photos.

PRESS RELEASE

FUJIFILM x KASTOR & POLLUX SP-2 PRINTER LAUNCH #INSTAXSHARETO

July 18, 2016 – TORONTO, ON: Fujifilm and Toronto-based digital and experiences agency Kastor & Pollux teamed up for a 2-day photo sharing activation to celebrate the release of the Instax Share SP-2 printer. Following an invite-only media launch event, Fujifilm and Kastor & Pollux opened the doors of 12 Ossington Ave. for a public viewing with a meet-and-greet with special guest Jenn Im (@imjennim) of YouTube channel Clothes Encounters.

Welcoming over 600 guests, 12 Ossington Ave was transformed into a photography haven, featuring 8 exclusive photography sets based around Pat O’Rourke‘s photos. Each designed with the intention of providing its engagers with a multitude of DIY-inspired photo opportunities, the sets provided the backdrops to over 400 Instagram posts published under #instaxshareto. In total, over 3.8 million social media impressions were generated over 2 days.

ABOUT

KASTOR & POLLUX / @kastorandpollux
Combining design capabilities with social influence, Kastor & Pollux is an independent, multi-platform digital and experiences agency owned by Danielle Roche. With work across mediums – from branding, event production, graphic design, videography and beyond – Kastor & Pollux lends a keen eye for design to produce content for a number of national and international clients.

FUJIFILM / @fujifilm_instax_northamerica
Beginning in 1934 as Japan’s pioneering photographic film maker, Fujifilm has leveraged its imaging and information technology to become a global presence known for innovation in healthcare, graphic arts, optical devices, highly functional materials and other high-tech areas.

MEDIA CONTACT
For media inquiries please email vanessa@kastorandpollux.com

The following video presents Instax SP-2 Printer Product Video:

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