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Fujifilm Announces X-T1 Graphite Silver Edition

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This video presents Fuji Guy – Fujifilm X-T1 Graphite Silver Edition – First Look Preview.

PRESS RELEASE

FUJIFILM ANNOUNCES DELUXE X-T1 GRAPHITE SILVER EDITION

New triple layer coating gives the X-T1 a sophisticated and durable finish; EVF updated with Natural Live View and electronic shutter speed increased up to 1/32000 second; X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR black kit announced

Valhalla, N.Y., September 10, 2014 – FUJIFILM North America Corporation today announced the new special edition FUJIFILM X-T1 Graphite Silver, a weather-resistant premium interchangeable lens camera with a large OLED electronic viewfinder (EVF) that delivers an instant image preview. The X-T1 Graphite Silver also includes the latest generation 16.3 Megapixel APS-C X-Trans CMOS II sensor and the segment’s fastest autofocus of 0.08 seconds*1 for professional photographers and enthusiasts who want the ultimate in image quality in all weather conditions.

Triple layer coating for a remarkable Graphite Silver finish
The new FUJIFILM X-T1 Graphite Silver edition uses a triple layer coating to give it a unique and durable fit and finish. Following an antioxidant treatment on the magnesium body, a matte black undercoat (primer) is applied to the X-T1 as a first coat. The black undercoat tightens the colors of the shadowed areas and makes the highlighted areas stand out. Then, the X-T1 body is rotated at a high speed while thin coats of ultra-fine paint particles are layered using a computer controlled “Thin-film Multilayer Coating Technology” for a smooth and luxurious Graphite Silver finish. Finally, the X-T1 is given a clear coat for extra durability and a deep gloss finish that subtly changes its appearance depending on how it is struck by the light.

Natural Live View and increased shutter speed
The FUJIFILM X-T1 Graphite Silver edition has been upgraded with a new Natural Live View in the EVF that displays images just as the naked eye sees them. With the X-T1 Graphite Silver edition, users can disable the Preview Picture effects from viewfinder image while shooting to display a truly natural image composition just as they would see with an optical viewfinder.

The FUJIFILM X-T1 Graphite Silver edition is now equipped with a high-speed electronic shutter that has a maximum speed of 1/32000 second that can be set in 1/3 steps when using the FUJINON XF23mmF1.4 R, XF35mmF1.4 R, or the XF56mmF1.2 R lenses. Additionally, the mechanical shutter will not operate when any speed for the electronic shutter is selected for a completely silent shooting experience.

New “Classic Chrome” film simulation
Fujifilm’s renowned image quality has been cultivated through the development of photographic films over the past 80 years and helps to reproduce warm skin tones, bright blue skies and rich green trees, just as photographers remember the scene. The FUJIFILM X-T1 Graphite Silver edition ships with the new ‘Classic Chrome’ film simulation mode, which delivers muted tones and deep color reproduction.

(Above) ‘Classic Chrome’ film simulation mode that delivers muted tones and deep color reproduction

FUJIFILM X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR kit in black announced
For professional and enthusiast photographers who want the ultimate in X-Series image quality and weather-resistance, the FUJIFILM X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR will be available as a kit (black only) in late September 2014. The FUJINON XF18-135mmF3.5-5.6 R LM OIS WR is a durable, weather-resistant zoom lens with a 27-206mm equivalent that has the world’s most advanced 5.0-stop image stabilization system. With more than 20 sealing points for a dust-proof and weather-resistant design, the lens gives photographers a wide range of outdoor shooting capabilities. With the X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR combination, photographers can now have an outstanding shooting experience in a remarkably light-weight kit for this zoom range.

Exciting firmware update coming December 2014 (X-T1 Graphite Silver and X-T1 Black)
Fujifilm will release a free, comprehensive firmware update in December 2014 specifically for the new FUJIFILM X-T1 Graphite Silver and the original X-T1 Black that will give users exciting new features and controls to dramatically enhance their X-T1 shooting experience, including:

  1. AF Area direct selection – Users can select the focus area with the 4-way controller, without pressing the Fn Key.
  2. Function replacement for the AE-L/AF-L buttons – The currently locked AE-L/AF-L button function will now be interchangeable, depending on the user’s preference.
  3. Focus Area size variability during MF – Users will be able to change the focus area in Manual mode during One Push AF with the AF-L button.
  4. Macro Mode direct selection – Users will be able to directly turn ON or OFF the Macro function in Auto Focus mode to expand the distance measurement range to the short-distance range. This will be possible without accessing the pop-up menu screen.
  5. Q Menu customization – The update will render the items and layout of the Q Menu, used for quick access of frequently-used items, changeable to the user’s preference.
  6. Video frame rate selection – In addition to the existing 60fps and 30fps selections, 50fps and 25fps, as well as a 24fps selection will become available to users. 50fps and 25fps allow video editing in the PAL region, such as Europe and elsewhere, without converting the frame rate. The 24fps will offer movie-like video capture and play back.
  7. Video manual shooting – Users will be able to select ISO sensitivity prior to shooting videos, as well as adjusting the aperture and shutter speed during video shooting.
  8. Phase Detection AF support for One Push AF – With One Push AF, operated by pressing the AF-L button during manual focusing, the update will enable Phase Detection AF with quicker focusing speeds.
  9. Metering area focus area interlocking – The update will enable users to interlock the AF area position with the metering area when spot metering is selected.
  10. Expansion of the Program Shift setting area – The update will enable the current Program Shift, in which the low-speed side is 1/4 second, to be shifted to a maximum of 4 seconds.

FUJIFILM X-T1 Graphite Silver edition key features:

The FUJIFILM X-T1 Graphite Silver edition body will be available in late November 2014 for USD $1499.95 \ CAD $1499.99 in addition to the current FUJIFILM X-T1 black model.

The FUJIFILM X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR kit will be available in black only, in late September 2014 for USD$1,899.95\ CAD $1,999.99.

Watch the @FujiGuys video here.

*1: Fastest AF speed among digital cameras equipped with an APS-C or larger sensor. Measurement conducted by Fujifilm research based on CIPA guidelines using the X-T1 equipped with XF14mmF2.8 R lens in High Performance mode as of January 2014

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, graphic systems, highly functional materials, optical devices, digital imaging and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic and thin film coating technologies. In the year ended March 31, 2014, the company had global revenues of $23.9 billion, at an exchange rate of 102 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.

All product and company names herein may be trademarks of their registered owners.

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