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Nikon Announces Seven New COOLPIX Cameras

Nikon Canada today announced the release of seven COOLPIX cameras to expand the company’s lineup of consumer-friendly products for users of all skill levels and usage requirements.

Some of the key features of the new COOLPIX cameras include the following:

COOLPIX L830: 34X optical zoom, 68X Dynamic Fine Zoom range, 16-megapixel backswide illuminated (BSI) CMOS sensor, Full HD (1080p) video recording, 3.0-inch high-resolution Tilt-LCD monitor, AA-size battery compatibility
COOLPIX L330: 26X optical zoom covering a wide-angle 22.5mm to telephoto length of 585mm, 20.2-megapixel sensor, 3.0-inch LCD monitor, 720p HD video capability
COOLPIX S6800: 12X optical zoom, 24X Dynamic Fine Zoom, built-in Wi-Fi capability, 16-megapixel BSI CMOS sensor, Advanced Glamour Retouch with four new functions including Glare Reduction, Lipstick, Mascara, and Eye Shadow
COOLPIX S6700: 20.1-megapixel CCD sensor, 10X optical zoom covering a wide-angle 25mm to telephoto length of 250mm, one-touch video recording, Vibration Reduction (VR) technology to compensate for camera shake
COOLPIX S3600: 8X optical zoom, 16X Dynamic Fine Zoom, 20.1-megapixel CCD sensor, 18 Scene modes, HD 720p video capability, compact body measuring approximately 19.9mm thin
COOLPIX S2800: 20.1-megapixel CCD sensor, 5X optical zoom covering a wide-angle 26mm to a telephoto length of 130mm, built-in Glamour Retouch effects including Skin Softening, Small Face, Big Eyes, Powder, Hide Eye Bags, Whiten Eyes, Whiten Teeth, and Redden Cheeks
COOLPIX L30: 20.1-megapixel L30, 5X optical zoom, Easy Auto Mode, Advanced Glamour Retouch, dedicated Movie button to record videos instantly, AA-size battery compatibility

PRESS RELEASE

Powerful and Compact: Nikon COOLPIX L830 Offers High Performance and Super Telephoto Capabilities in a Convenient Camera Design

Rounding out the pack, the Nikon COOLPIX L330, S6800, S6700, S3600, S2800, and L30 offer easy-to-use features that help to deliver great performance and image quality

Mississauga, ON, January 6, 2014 – Nikon Canada today introduced the new COOLPIX L830, a compact camera that incorporates a powerful 34X zoom lens and the latest Nikon imaging technology to help users easily capture stunning images and Full HD (1080p) videos either close-up or at a distance easily. Additionally, Nikon has introduced the COOLPIX L330, S6800, S6700, S3600, S2800 and L30, which all boast features that help users achieve spectacular shots, from capturing everyone smiling for a family photo to accurately portraying the true beauty of a morning sunrise. Along with the L830, these new COOLPIX cameras offer user-friendly features and the ability to create vibrant, sharp images with compact convenience, all at a tremendous value.

“With its incredible zoom capabilities and trusted Nikon imaging technology, the new L830 is an exciting addition to the Nikon COOLPIX lineup,” said Gregory Flasch, National Advertising and Communications Manager at Nikon Canada. “In addition to the L830, the new L330, S6800, S6700, S3600, S2800 and L30 provide options for those that love to capture and share their images and videos while answering their photography needs.”


The COOLPIX L830: Incredibly Easy, Incredible Zoom
A user-friendly, ergonomically designed long-zoom camera, the Nikon COOLPIX L830 gives users the power to easily preserve life’s precious moments in incredible detail. The L830’s astounding zoom capabilities stem from its super telephoto lens that provides a 34X optical zoom range and an unbelievable 68X Dynamic Fine Zoom1 range. Helping to ensure that the detail captured at these long distances is clear, the L830 sports a 16-megapixel backside illuminated (BSI) CMOS sensor to deliver stunning images and Full HD (1080p) videos, even in low light. The fear of camera shake and the blurry photos that result from it, especially when shooting at super telephoto distances, are minimized thanks to the L830’s Lens-shift Vibration Reduction (VR) system and new Hybrid VR system when shooting videos. From the full-frame action shot captured from the sidelines to a close-up of the player’s expression mid-play, the photographic possibilities are endless.

Even those who consider themselves beginner photographers can take great photos with the COOLPIX L830’s intelligent features, including Easy Auto Mode and Smart Portrait System. With 18 scene modes and a bevy of special effects including Filter Effects and Skin Softening, creating breathtaking landscapes and flattering portraits is a breeze. The L830 also features a 3.0-inch high resolution (921,000-dot) Tilt-LCD monitor to help users compose photos from different perspectives and get the shot they intended.

Intuitive functionality is achieved with strategically placed menu buttons that are easy to navigate, so users spend more time capturing the great shots and less time setting the camera. For added convenience, the L830 runs on easily available AA-size batteries so it can be ready to perform at a moment’s notice.

New COOLPIX Offerings
Nikon has also introduced the COOLPIX L330, S6800, S6700, S3600, S2800 and L30, which all boast features that help users achieve great shots and HD videos, from capturing family photos to beautiful landscapes. They offer user-friendly features and can create sharp, vibrant images that point-and-shoot photographers seek, at a tremendous value.

Price and Availability
The L830 is scheduled to be available at Authorized Nikon Canada Dealers in February 2014 at a Manufacturer’s Suggested Retail Price (MSRP) of $279.95. It is available in black and red.

The L330 is scheduled to be available in February 2014 at an MSRP of $229.95. It is available in black.

The S6800 is scheduled to be available in February 2014 at an MSRP of $229.95. It is available in black and red.

The S6700 is scheduled to be available in February 2014 at an MSRP of $169.95. It is available in black and red.

The S3600 is scheduled to be available in February 2014 at an MSRP of $149.95. It is available in black and blue.

The S2800 is scheduled to be available in February 2014 at an MSRP of $119.95. It is available in black and red.

The L30 is scheduled to be available in February 2014 at an MSRP of $99.95. It is available in black and red.

Exclusive Canadian Warranty
Nikon Canada offers an exclusive two-year warranty for all COOLPIX digital cameras purchased from an Authorized Nikon Canada Dealer. Consumer’s investment is protected by Nikon Canada’s warranties with in-Canada service.

About Nikon
Nikon, At the Heart of the Image™, is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Canada distributes consumer and professional digital SLR and HD-SLR cameras, NIKKOR optics, Speedlights and System Accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced cameras with interchangeable lens system. In 2013, Nikon Corporation celebrated the 80th anniversary of the launch of its NIKKOR brand of photographic lenses. In the same year, production of NIKKOR lenses surpassed 80 million, creating a new milestone in Nikon’s heritage of superior optics. At the heart of every Nikon camera is Nikon’s exclusive EXPEED, EXPEED 2, EXPEED 3 or EXPEED 4 advanced digital image processing system technologies. All Nikon Canada products are sold through a network of Authorized Nikon Canada Dealers. For more information on Nikon Canada and its products and services or to find an Authorized Nikon Canada Dealer, visit www.nikon.ca.

Photos are available upon request and can be accessed in the Nikon Canada press room: http://en.nikon.ca/About-Nikon/Press-Room/index.page.

Note: Specifications, design, product name, standard accessories and release schedule may differ by country or area. Pricing is subject to change. Refer to www.nikon.ca for the latest pricing.

 1 Dynamic Fine Zoom magnification is calculated from the full-wide end of optical zoom.
2
Cameras having Wi-Fi® capability can only be used with a compatible iPhone®, iPad®, and/or iPod touch® or smart devices running on the Android™ operating system.

The application can be downloaded free of charge from Google Play™ or the Apple App Store. For use with Android or iOS mobile devices, please refer to mobile device compatibility and available features at https://play.google.com/store/apps/details?id=com.nikon.wu.wmau&hl=en (Android) or https://itunes.apple.com/en/app/wireless-mobile-adapter-utility/id554157010 (iOS).

 Android and Google Play are trademarks of Google, Inc. 
iPhone, iPad and iTunes are trademarks of Apple Inc., registered in the U.S. and other countries.

 Apple, the Apple logo, iPhone, iPad and iPod touch are trademarks of Apple Inc., registered in the U.S. and other countries.

 Android and Google Play are trademarks of Google Inc.

 Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi Alliance.

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B&H Pre-order: Nikon COOLPIX L830

B&H Pre-order: Nikon COOLPIX S5300

B&H Pre-order: Nikon COOLPIX S6800

B&H Pre-order: Nikon COOLPIX S3600

B&H Pre-order: Nikon COOLPIX L30

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