photoxels
PRESS RELEASE
October 22, 2014
PENTAX K-S1 Sweets Collection
A trio of new, special-color PENTAX K-S1 camera models Now complete with Flu card for $699.95
Denver, Colorado October 22, 2014 – RICOH IMAGING AMERICAS CORPORATION is pleased to announce the launch of the PENTAX K-S1 Sweets Collection, which consists of three special-color models of the PENTAX K-S1 digital SLR camera. Featuring a compact, lightweight body and a stylish, progressive design, these special-edition PENTAX K-S1 models, now available with Flu card, provide outstanding imaging performance that rivals that of upper-class models and just in time for the holidays.
The PENTAX K-S1 Sweets Collection offers three brilliant body color options: Strawberry Cake, Blue Cream Soda and Lime Pie. The cameras’ streamlined, white-based bodies are accentuated with lustrous colors for a fashionable, lively appearance, while keeping all the outstanding functionality and progressive design of the K-S1. With the unique combination of superb performance, advanced design, and striking colors, these special-edition models make digital SLR photography more fun and exciting, and fit perfectly with every user’s lifestyle.
By combining proven imaging technology, distinct design cues and a flat field user interface (UI) the K-S1 appeals to the next generation PENTAX owner without surrendering the performance expected in a mid-class camera.
Building on the many technologies benchmarked in the company’s popular K-3 advanced DSLR; the K-S1 incorporates a newly designed 20 megapixel image sensor, super-high sensitivity ISO 51200. In addition this model contains in-body shake reduction, an AA filter simulator, 100% field of view glass pentaprism viewfinder, and 5.4 frames per second shooting at a fast 1/6000 shutter speed. Adding to the user experience is the camera’s unique flat field user interface, which integrates a back-lit LED selection dial, four-way navigation, and a bright 3” 921,000 dot LCD that breaks tradition of the knobs and buttons found on a traditional DSLR.
Pricing and Availability
The PENTAX K-S1 Sweets kit including an 18-55 mm lens and Flu card will be available at retailers nationwide and at www.ricohimaging.com in November 2014 for a suggested retail price of $699.95.
About Ricoh Imaging Americas Corporation|
Ricoh Imaging Americas Corporation is a subsidiary of Ricoh Company Ltd., a global technology company specializing in office imaging equipment, production print solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group operates in about 200 countries and regions.
The company now known as Ricoh Imaging Americas Corporation was originally founded in 1919, under the name Asahi Optical Joint Stock Co. and launched its first SLR camera in the 1950s under the PENTAX name. Today, Ricoh Imaging Americas Corporation continues to produce the heritage-rich, award-winning line of PENTAX DSLR cameras, lenses and sport optics equipment as well as Ricoh’s offering of stylish and compact digital cameras, known for their wide-ranging, rich set of features.
For further information, please visit www.ricohimaging.com
