The following video presents Tamron’s 28-75 F/2.8 Di III RXD for Sony Full Frame Mirrorless Cameras.:
“Packing cutting-edge technology into a compact body, Tamron has created a high-speed zoom lens specifically designed for mirrorless cameras: the 28–75mm F/2.8 Di III RXD (Model A036). A great addition to the Sony E-mount, the A036 strikes a beautiful balance between vibrant image quality, superb bokeh, compact size and lighter weight.“
Tamron won the EISA Awards 2018-2019 for the following lenses:
- Tamron 28-75mm f/2.8 Di III RXD (Model A036) for “EISA MIRRORLESS STANDARD ZOOM LENS 2018-2019” and
- Tamron 70-210mm f/4 Di VC USD (Model A034) for “EISA DSLR TELEZOOM LENS 2018-2019”
The following video presents Tamron 70-210mm F/4 Di VC USD with Photographer Alexander Ahrenhold:
“Tamron introduces 70-210mm F/4 Di VC USD (Model A034), the telephoto zoom lens. Alexander Ahrenhold, a wildlife photographer, shares its attractiveness with his beautiful images and shooting scenes.“
PRESS RELEASE
Tamron lenses awarded with two prestigious EISA Awards in 2018
August 15, 2018, Commack, New York— Tamron announces the presentation by the European Imaging and Sound Association (EISA) of its EISA Awards 2018-2019 to two Tamron lenses; 28-75mm F/2.8 Di III RXD (Model A036) for “EISA MIRRORLESS STANDARD ZOOM LENS 2018-2019” and 70-210mm F/4 Di VC USD (Model A034) for “EISA DSLR TELEZOOM LENS 2018-2019”. Model A034 also received the 2018 TIPA Awards for BEST DSLR TELEPHOTO ZOOM LENS. Tamron has been honored with EISA Awards for 13th consecutive years.
Excerpt from the Award Citation of the EISA Jury:
EISA MIRRORLESS STANDARD ZOOM LENS 2018-2019
28-75mm F/2.8 Di III RXD (Model A036)
This Tamron is a high-speed standard zoom designed for full-frame mirrorless cameras.
Compact and lightweight at just 550g, it is an excellent fit for small cameras such as the Sony α7 family. It is designed to produce enough detail for the newest high-resolution sensors, while the large aperture makes it easy to throw the background out of focus with a beautiful ‘bokeh’ effect. The fast, quiet autofocus motor is capable of keeping moving subjects in focus. Overall this lens provides very good performance at a highly competitive price.
EISA DSLR TELEZOOM LENS 2018-2019
70-210mm F/4 Di VC USD (Model A034)
Tamron’s latest telephoto zoom combines high-quality optics with a constant f/4 maximum aperture, fast and silent autofocus, and optical stabilization, all at a fraction of the cost of equivalent lenses. It delivers impressively sharp images with minimal aberrations, along with attractive background blur. Relatively lightweight, its moisture-resistant construction should also appeal to photographers who regularly shoot outdoors. Providing a very attractive balance between image quality, robustness and portability, it’s a great choice for enthusiast photographers.
About the EISA Award
The European Imaging and Sound Association (EISA) presents awards each year to products judged to be the best in Photography, Mobile Devices, Hi-Fi, Home Theatre Audio, Home Theatre Display & Video and In-Car Electronics categories. A panel of editors from over 50 leading imaging, sound, and electronic industry magazines in 23 countries review and vote determine the leading products on the market.
About Tamron Co., Ltd.
“New Eyes for Industry” is Tamron’s philosophy. This creed is consistent with the company’s position as a manufacturer of a wide range of original optical lenses, from interchangeable lenses for SLR cameras to various optical devices for both the general consumer and OEM. Tamron makes optical lenses that contribute to a range of different industries and will continue to devote its rich creativity and leading-edge technical prowess to various industrial fields. Furthermore, Tamron is fully aware of its responsibility to the environment and aspires to help preserve the natural environment in all its business activities.
Optical Product Line-up:
Interchangeable lenses for SLR cameras, digital camera lenses, video camera lenses, lenses for automotive applications, IP and CCTV lenses, lenses for long wavelength infrared cameras, ultra-precision optical components and more.
