Procter & Gamble, manufacturer of CoverGirl, “voluntarily” pulled a print spot featuring Taylor Swift for “excessive Photoshopping.” The ad made claims about the NatureLuxe Mousse Mascara that the National Advertising Division (NAD) — the ad industry’s self-regulatory body created to review factual claims in national advertisements — found could not be substantiated except by “post-production enhancement.”
Looks to me like either the NAD missed about a gizzilion other ads — or the players involved chose not to “voluntarily” comply.
Read the article at: E! online.
